AI will accelerate what is already broken.

AI multiplies friction:

89%

of features unused*

73%

of decision time wasted*

* Projected upper bound. Calculation using data from Pendo (2019 Feature Adoption Report) and McKinsey (Decision making in the age of urgency, 2019), applying a 2x AI delivery speed leverage.

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AI is forcing a deep rethink of both product and organisation.

Towards AI-native organisations

— AI-native organisations require three operating principles:

Accountability

Leaders shift from doing to directing AI.

Expertise and ownership have never mattered more.

Vision

AI is taking over the craft.

Strategy and critical thinking become the differentiators.

Simplification

Individual output increases but leverage shrinks as team size grows.

Communication, simplification and orchestration become essential.

Founder’s track record

— The same three principles, accountability, vision and simplification, proven at Lotus and McLaren.

Lotus Cars

Human-Machine Interface delivery for Lotus sportscars:

  • Founded the first-ever HMI team

  • Scaled from artisan to automotive scale-up 

  • HMI system budget that wouldn't fund a SaaS scale-up

1/4

of the competing studio’s budget. And won project

12

designers delivered what competitors needed 400 for

1

change request across the entire HMI design project

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Professional headshot of a man with glasses, dark hair, beard, wearing a navy blazer and light pink shirt, against a dark background.

— Founder

Designer & Systems Thinker

Jean Loeillet has developed a reputation in building highly efficient teams working on elite products.


His formula: Product Operating Models built around accountability, vision and simplification.

Precisely what AI demands.